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 Webmaster Forums : Search Engine Optimization Discussion
Subject Topic: Spider Friendly Web Pages Post ReplyPost New Topic
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techniner
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Posted: September 29 2005 at 7:11am | IP Logged Quote techniner

Spider Friendly Pages



First off what is spider friendly navigation? Basically it is how easily search engines can read your website. This ultimately depends on the search engine that is reading your site. Some have the patience to dig deep into your site and promise to follow every link. Others may get bored before they finish indexing a whole page. Carefully organize your page content and Web site to ensure that spiders index the whole thing - not just bits and pieces. Here are some tips that will help you to do this:

  1. Use Keywords/phrases that best describe the target page.
  2. Avoid using image maps, if needed make sure to add text links at the bottom of all pages.
  3. Do not use long text; limit 40-50 characters in a text link
  4. Avoid using JavaScript links
  5. Create text links and use a common navigational menu for all pages
  6. For best results try to limit the number of links per page to 20. (Only a recommendation)
  7. Include a site map if you have more than 20 pages.
  8. If you are using flash navigation, always have text links as a supplement to the flash
  9. Try to use keyword phrases in the HTML and image file names
  10. Keep your file names hyphenated (e.g. use this-page.html instead of thispage.html)
General Tips and Tricks
  1. Make sure your website is completely finished, spell checked, online and all links are working before submitting to Search Engines'.
  2. Try to include .robots.txt. to prevent spiders from crawling certain directories. (For more info, visit www.robotstxt.org)
  3. If the site was designed in something other than HTML, make sure there is some static content for the spider to read.
  4. Try and get on DMOZ if you are not already there.
  5. Read each search engines. guidelines and follow them closely.
  6. Use meta tags in all places
  7. For getting proper keywords that are commonly used visit:
    a) http://www.wordtracker.com
    b) http://inventory.goto.com/searchinventory/suggestion/
    c) https://adwords.google.com/select/m...=KeywordSandbox
  8. For checking keyword density use the following sites:
    a) http://www.keyworddensity.com/
    b) http://www.ranks.nl
  9. When using frames, make sure to include keyword rich content between the <noframe> </noframe> tags, on the main frameset page.
  10. Keep all content in root directory if possible.
  11. Make sure your home page can load within 8-10 seconds on a 56k modem
  12. Try to use CSS data as an external file and call it using <link> tag
  13. Optimize your images and keep the page size low
  14. Update your more important pages at a regular interval
  15. Check your site for broken links periodically

Things to Avoid
Here are some things to avoid when creating your website:
  1. Avoid strange color combinations, as this can make it hard to read for a viewer
  2. Text that is too small to read will also cause the reader to leave
  3. Unrelated Advertisements will distract viewers
  4. Hidden text, which is text the same color as the background
  5. Submitting your site to FFA sites
  6. Duplicate pages, doorway pages and cloaked pages
  7. Re-direction from the homepage to another
  8. Automated submission to search engines
  9. Submitting to search engines more than once a month
  10. Use of <meta refresh> tag in HTML page header
  11. Using trademarks or company names other than yours in Meta tags.
  12. Instance of 5 or 6 keywords being repeated in one row

Summary


Search engine optimization is the process of Internet marketing and is the most cost-effective means of marketing to your target visitors. 90 percent of the web users are turning to search engines to search information online, so it is very crucial that your website rank within the top 20 results if you want to be found. A successful search engine optimization will bring qualified customers and prospects to your website. So if after several months of your website's position on the search engines result page has not improved, you might want to consider the services of a professional website optimization and search engine placement expert.

Articles Written & Owned BY: Nerd Lib Software Labs


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Liger
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Posted: October 01 2005 at 9:14am | IP Logged Quote Liger

I have done all of that.But still...
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techniner
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Posted: October 01 2005 at 9:29am | IP Logged Quote techniner

Liger: I don't think you are being patient enough or giving your elf the cahnce here.

I mean if it was simple we would all be Google right?


You have to stay on it and stop complaining and start doing.


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larryuno
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Posted: October 14 2005 at 1:51pm | IP Logged Quote larryuno

Techniner

 

Nice forum you guys have here. I want to learn Web design for my own page, and am willing to learn it from html up, but in the interim I still need a webpage, and want to know specifically: many sources and forums say that Frontpage is bulky and uncomfortable code, pushing spiderability and search ratings down.

Sure enough, a online verification of the html of a recent page had over 320 errors. And a virgin, unused template I scanned, was even worse.

Are there any templates that at least start clean and attractive? Dreamweaver? Go-daddy sitebuilder? Others?

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techniner
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Posted: November 08 2005 at 2:34pm | IP Logged Quote techniner

mackaozy: if you spam the board like that again you will be banned for life. Cut it out.....

larryuno: this is not my forum. I just mod here and try to keep things clean in order and be helpful.

Welcome aboard and enjoy your stay...

Stay away from sitebuilders.. they never teach you a thing..  my best friend is vi and notepad... oh and who can forget nano...


Edited by techniner on November 08 2005 at 2:40pm


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TheEMP
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Posted: November 08 2005 at 6:44pm | IP Logged Quote TheEMP

you might take a look at an open source program called "NVU", you might give it a try before purchasing any website creation software.
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mackaozy
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Posted: November 09 2005 at 1:48am | IP Logged Quote mackaozy

can you please tell us all what vi is?

 

many thanks



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techniner
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Posted: November 09 2005 at 6:59am | IP Logged Quote techniner

http://www.bostic.com/vi/faq.html

Vi is a text based editor.


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mackaozy
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Posted: November 09 2005 at 7:10am | IP Logged Quote mackaozy

i now have dreamweaver 8 and associated products software so i can use that can i?

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techniner
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Posted: November 09 2005 at 8:49am | IP Logged Quote techniner

Vi is linux /unix based.

Dreamweaver is fine for dev I personally like Photoshop better.



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VIconqueror
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Posted: January 26 2006 at 7:42pm | IP Logged Quote VIconqueror

Hi,

New here, first post.

I was reading what you said in the first post, Techniner. Do you have a recommendation for finding out how search engine-friendly a site is that wasn't built by the owner/promoter? 

Doing all the linking I can do, and my metas look good, but page 5 of Google just doesn't get it, ya know?

1 more thing, where can one get a "robot.txt" and is it simply a copy/paste install or would it need to be uploaded separately?

Thank you for any suggestions you can offer.

 



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Posted: January 27 2006 at 2:11pm | IP Logged Quote iTEAM.net


Make a file and name it robots.txt in notepad and paste the following for example:

Code:
User-agent: *
Disallow: /cgi-bin/
Disallow: /images/

Then upload it to your web root directory.

Have a look at:
http://www.robotstxt.org/wc/faq.html




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VIconqueror
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Posted: January 27 2006 at 2:55pm | IP Logged Quote VIconqueror

Thank you!! 

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trishainfotech
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Posted: February 10 2006 at 4:16am | IP Logged Quote trishainfotech

great article . but still this article skips lot of concepts in Search engines  optimisation for example   " link exchange "



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techniner
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Posted: February 13 2006 at 7:37am | IP Logged Quote techniner

Link Exchange article is on it sway but to be totally honest.. it really needed its "own" article because there are alot of issues to discuss.

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Guests
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Posted: May 14 2006 at 7:55pm | IP Logged Quote Guests


techniner wrote:
Link Exchange article is on it sway but to be totally honest.. it really needed its "own" article because there are alot of issues to discuss.


Yes, so true.
When do you think this link exchange article will be up? :)


Edited by guru on June 27 2006 at 9:47am
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WebProfit
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Posted: June 06 2006 at 9:04pm | IP Logged Quote WebProfit

Fantastic list.
Every web master should print this out and heed every word when building a new site!

Thanks for posting it

Edited by guru on June 27 2006 at 9:47am
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eBrain
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Posted: June 17 2006 at 5:26am | IP Logged Quote eBrain

What's the latest opinion of using commonly misspelled words in the keywords meta tags? Will this hurt with the engines or help?

Thanks for your advice...




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real_estate
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Posted: September 14 2006 at 9:55pm | IP Logged Quote real_estate

Hello techniner,

Your Information is always helpful.Thanks.





[SNIP]



Please use the signature for your links and do not double post your link like that.



Thank you.



Edited by techniner on November 15 2006 at 6:42pm


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bluelotus
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Posted: December 04 2006 at 5:44pm | IP Logged Quote bluelotus

Hi techniner,

I have a couple questions about your 1st post. Why do you suggest to avoid submitting your site to FFA pages and automated submissions to serach engines? I am trying to form an opinion about this and have heard both positive and negative things about it.

Also, I read that using CMS for a site is not very search engine friendly, because of the "site.com.php?page44" type of dynamic links, and I am wondering if this is totally true, and if it is what can be done to make it more search engine fiendly. Is there a way to change this or add something to the code so that it can "translate" those dynamic links into static links?

Thanks!

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Posted: December 05 2006 at 7:07am | IP Logged Quote Debuggler

Hi all,

I beat myself up for four days to build the best darn links page on the planet. I now want to set it free.

It is located at http://www.debuggler.com/index-11.html.

Feel free to steal it.

The Debuggler



Edited by Debuggler on December 05 2006 at 7:08am
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Posted: December 06 2006 at 6:34am | IP Logged Quote franke1

I have been trying for long to get my website search engine friendly. It gets to the top when I advertise, but whenever I stop placing ads, it goes down,. What must I do?

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julia_1
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Posted: June 29 2007 at 11:27am | IP Logged Quote julia_1

Thank you very useful information.

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Posted: November 08 2007 at 5:37pm | IP Logged Quote David7

eBrain wrote:
What's the latest opinion of using commonly misspelled words in the keywords meta tags? Will this hurt with the engines or help?

Thanks for your advice...


eBrain hi. The absolutely latest on this is that Google automatically corrects it and serves results normally though the misspelled imbalance can work in your favour with some keywords. Google checks to see if mispelled frequency indicates a deliberate attempt to capitalise on searchers mistakes and then penalises the site.



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zwtseo
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Posted: August 11 2008 at 11:43pm | IP Logged Quote zwtseo

hi techniner,
excellent tips,really very helping.
looking forward to more posts by you.


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businesscredit
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Posted: August 12 2008 at 11:33pm | IP Logged Quote businesscredit

Great article.

It is very important to optimize your site on page and off-page. Now, do-follow links are greatly important to create quality backlinks.


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cyberseren
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Posted: August 14 2008 at 4:48am | IP Logged Quote cyberseren

Thanks for the information. I badly need it for optimizing my site.

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Posted: August 28 2008 at 10:32pm | IP Logged Quote cools4u

Thanks, Information is very useful, but I just want to know that what should be limit of characters for Title Tag, Meta Tag, description, and keywords?

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Posted: September 02 2008 at 11:16pm | IP Logged Quote angelinalove

Thanks for this very usefull article. From this article i have learn so many things.

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creative
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Posted: September 24 2008 at 5:30pm | IP Logged Quote creative

Wow great article buddy! But getting into DMOZ can be tough in my opinion.

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